The Confident 
Partner from Campaign to Close

eTrigue Lead Accelerator Programs deliver turnkey, Insights-driven direct and channel marketing campaigns at scale.

75% of Partners don’t have the resources or time to market your solutions.

— Forrester

The Benefit of eTrigue Lead Accelerator Programs

Connects Prospects

Prospects engage with Partner sales and campaign resources through a fully-integrated digital experience—designed to encourage engagement and simplify a qualified prospect’s connection 
to the right sales rep.


Connects Partner Sales

When prospects qualify, Partner sales reps get real-time, Insights-driven lead alerts directly—complete with actionable insights for meaningful follow-up. Plus, instant access to call guides, training resources and clear next steps. 

Connects the Sponsor

Get complete visibility into how each Partner is performing—from  campaign response rates all the way down to individual account manager follow-up and opportunity pipeline. Real-time dashboards give you the full picture.

How eTrigue Lead Accelerator Programs Work

eTrigue onboards Partners and develops messaging, training, and target list development

eTrigue creates co-branded emails and media, and sends to target accounts and contacts

Prospects visit landing pages and an infocenter to view and download assets

Lead & Company Insights are sent to Partner sales reps in real-time

eTrigue tracks the responsiveness of each Partner sales rep

Explore Partner Program Successes:

eTrigue Insights: Elevate Campaign Performance​

Lead & Company Insights

Sales reps follow up with confidence when they have the full picture. Real-time Insights on each Prospect’s background, work history, and social media activity—plus company news, key messaging, and actionable next steps.

Insights Messaging

Elevate campaign engagment 10x. Every eTrigue Lead Accelerator email is tailored to each recipient—1:1 ABM, hyper-customized based on their current role, challenges, and business objectives.

eTrigue Lead & Company Insights in Action

Sales Impact

eTrigueRebrand-Icons_revenue
$ 1 + billion

pipeline generated

eTrigueRebrand-Icons_global support
1 +

countries

Resources

Take our quick survey to rank your performance and get a custom Partner Marketing Roadmap.

See how Shopify personalizes and scales Channel Partner Marketing and accelerates lead progression for Partners in under 30 days.

See how one Amazon Lead Accelerator campaign yielded an over delivery of Marketing Qualified Leads for all 20+ participating Partners using Lead & Company Insights.

Get your personalized Partner Marketing Roadmap

Receive your complimentary roadmap—with detailed recommendations tailored specifically to your partner marketing goals, including prioritization, campaign tactics, and where to focus your efforts.