Kristin Carey, VP of Partner Marketing for eTrigue is joined by James Cooper, Managing Director of UK-based Ascendant Communications. James has worked in B2B and technology PR for over 20 years, delivering successful PR programs for organizations such as Microsoft, IBM, and SAP. Checkout this 30-minute webinar and learn effective tools that will help you:
- Create effective content resources that will drive engagement.
- Increase your credibility as a market leader and authority in the eyes of your channel partners and prospects.
- Raise awareness of your products and services before your prospects know to search for them.