Preparing for a new cycle with a fresh attitude, people generally set goals in their personal lives to live healthier and better prioritize their time. That same practice of promising to make changes that will improve performance also applies for BtoB organizations.
In order to be successful, companies will have to be faster, smarter and more efficient than their competitors. The following list outlines 9 resolutions that will help prepare BtoB sales and marketing teams improve ROI, accelerate the sales cycle and ultimately win more deals.