OnDemand Webinar:

AI-Driven Insights for Sales Teams – Stronger Customer Connections Close More Opportunities

30 minutes of energizing info you can use to power up your Partner Marketing Program.

If underperforming channels and low conversion rates are holding you back, it’s time to analyze the data and implement a proven framework.
 
In this episode of our ongoing monthly series, eTrigue’s VP of Partner Development, Kristin Carey, is be joined by Cathryne Rowe, experienced technology marketing leader with a proven track record of transforming marketing operations and driving measurable growth. Grab your mug as they guide you through a practical three-part framework to assess your current state, align your systems, and take focused action.
 
Watch now you’ll discover how a data-driven approach differs from conventional tactics and learn actionable steps to:
  • Assess your marketing channels using the “First 90 Days” methodology that quickly identifies your highest-performing lead sources
  • Build an integrated Lead Flow Model that connects marketing activities directly to sales outcomes
  • Implement the “lipstick on a pig → movie star” transformation strategy to prioritize initiatives with immediate ROI

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